It’s been a tough period for all of us, something we’ll live with and talk about for many years to come. We all agree our fabulous NHS has done an amazing job especially in delivering the covid vaccine.

We worked with various CCG’s throughout the UK helping them reach the public and advising how, where and when they could get their vaccines.

Bus advertising was one of the methods used, in addition to digital billboards, however the most useful was by far our digital advans. Due to the messaging frequently changing our digital advans were able to deploy at a short notice and deliver the right message, to the right people.

The digital advans were able to change the message at a moments notice or even display multiple messages. We were also able to locate the advans in specific locations, where the vaccine take up by the public was slightly lower than other areas for example.

Outdoor advertising really has been a major platform to communicate with the public about their health and how to stay safe. Thankfully, thanks to our NHS and with restrictions coming to an end we can all look forward to returning to normality.