Why are Billboards Good for Advertising?
Advertising billboards has been around for decades and is part of the large format outdoor arena. A media that’s transforming the landscape we live in and visibly changing the look of our towns and cities. Billboards are fantastic way to reach to the masses, such as, where they live, commute, work, and socialise.
Billboards are an unavoidable part of driving and can be a powerful outdoor advertising tool. Unlike any other advertising media such as TV or Radio, billboards cannot be switched off. Or magazines with advertisement that can be put down, even internet advertising disappears as quickly as it arrives.
Why Choose PMA Outdoor Advertising
Here at PMA Outdoor we are specialists in Outdoor media throughout the UK. With access to a vast range of outdoor advertising options to offer you, such as eye-catching billboard campaigns, taxi advertising, advan campaign and bus advertising opportunities.
We are specialists in the presentation of outdoor media in many different formats and we aim to provide the most exceptional customer satisfaction, to bring out the best in your businesses.
So, What are the Advantages of Billboard advertising?
Visibility – when it comes to billboard advertising bigger is always better. They are strategically placed along busy roads, which means people will always look at a large eye-catching display. Which can be reached to many customers.
Always Working – With Billboard advertising it is working 24/7, so the ad has constant exposure. What’s more, customers don’t have the option of turning them off if they don’t like them.
Location – When it comes to successful billboard advertising, location is key. Even though billboards are everywhere you have a choice of where you want to put your message. Here at PMA Outdoor our advertising connects to a highly responsive and socially active audience with brands, products, and messages.
Wider Audience – Billboards advertisingallow companies to reach a wider audiencewith a single advertising tactic. Instead of spending extra time and money to identify and research niche target customer groups. A billboard allows you to reach a large part of the diverse general population. Furthermore, you don’t have to spend time and budget trying to reach potential customers, as a billboard will bring a customer to you.
Digital Options – Are newer digital versions which help provide businesses with more options for compelling and effective advertising. This form of advertising can be especially eye-catching, with their attractive LED displays, playable videos, and other features to catch the attention of customers.
Advertisers are now working closely with brands to incorporate digital, social media and interactive strategies to increase consumer engagement.
It should be noted that, traditional static billboards haven’t gone out of style.
How much Does Billboard Advertising Cost UK?
Cost all depends on what sort of advertising you go for and how long you will be advertising for. Such as a 48-sheet billboard poster which is made to present a large poster, a digital advertising option, or even a mobile Digivan advertising.
To find out more about advertising and cost, contact PMA Outdoor today and a member of team will be happy to help with any queries.